The Building Blocks For Sold Out Cooking Classes

Get the exposure you want, and the sales you deserve!

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No more empty seats...in this comprehensive course you will learn how to create an actionable marketing/sales plan, and fill your cooking classes, every time.

As business owners we sometimes get so busy that we forget to stop and take stock. As you prepare to move forward into the coming months and year, take a few minutes to ask yourself some questions. Are you filling your cooking classes? Are you feeling overwhelmed? Do you need a more efficient way to market and sell what you’ve got to offer? If these questions strike a chord with you, it may be time to take an honest and critical look at your approach to selling classes. If you find your approach lacking, instead of looking for one magical marketing tool to solve all your business woes, it’s advisable to step back and look at the bigger picture.

What’s Included In The Course….

  • 50 easy-to-follow and engaging online lessons (videos)
  • 7 worksheets so you can convert your learning into action
  • 6-months of access to weekly group Q&A sessions so you can get your questions answered quickly
  • A 1-1 30-minute personal consult with your instructor, Stephanie Redcross West
  • Strategies for making your business financially stable
  • 12-months of access to all the course content so you can learn at your own pace

Wondering what kind of support you’ll get?

We’ve got you covered. Included in the cost of this course is a 1-1 30-minute personal consult with your instructor, Stephanie Redcross West. Additionally, each week Stephanie will be available for a 30-minute group Q&A session, at which time any student taking the course (within 6 months of registering) can dial in to get their questions answered.


In This Course You'll Learn How To:

  • Make more money by diversifying your class offerings
  • Establish incentives and early bird promotions to sell tickets sooner
  • Find students daily, weekly and monthly
  • Build effective promotional campaigns
  • Automate your marketing methods
  • Create a project plan so you can get the work done
  • So much more...

Whether you are feeding or teaching the masses, you can’t change the world if you aren’t reaching students.

Want a quick module breakdown?

MODULE 1: Getting What You Want: Setting The Strategy

We kick off module one with planning. Before we do anything, we need to ensure your business, classes and offerings are designed to help you succeed. Often, selling single classes won’t help you meet your financial goals. So here we will discuss not only what your business goals are, but whether you are on track to meet them, and how to structure things so you can make more money doing what you love.

MODULES 2 & 3: Digging Into The Details and Lighting The Flame

For a quick win, these modules address how to impact sales NOW, and some tools you can use to do that. Here we will walk through key tactics that you can implement now, or within the next 30 days. By understanding some critical tools, and maybe even trying a few, you will be better positioned to make a decision in the coming modules on how to use each tool as you learn how to establish your marketing formula.

MODULE 4: Making Marketing & Sales Work For You and A Little Promotional Campaign Magic

Now we roll up our sleeves and tackle how to create lasting change in finding new prospects and turning them into students. Getting to know your marketing tools is the first step (hence the focus in modules 2 & 3); however, the key to the financial independence you seek is making these tools work together. We will talk about the complete marketing formula you need in your business to succeed. Once you understand the formula, we will strategically pick and choose from the tools you learned about in modules 2 & 3 and you will see that your marketing efforts will become a never-ending source for potential customers.

MODULE 5: Ready To Sell: Pulling It All Together

Now that we’ve reviewed some key marketing tool, discussed your goals and trained you on the marketing formula, we need to review everything you’ve learned and turn it into a plan. A document that outlines your approach for the next 12 months. So, you will have to make a few decisions as we develop a comprehensive guide to help you sell tickets. Once you’ve created your draft plan, we will review it during your 1-1 consult With Stephanie to get individual feedback so you can finalize your roadmap. .

MODULE 6: Leveraging Your Time: Getting It Done with Ease

This module is all about how to get things done. With a new plan, purpose and process in place, you will have an impressive list of to-do’s, but we don’t want you to get overloaded. Here we will talk about how you can leverage freelancers, partners, and even your own time to get things down quickly and inexpensively.

MODULE 7: Smarter, Faster, Better: Tracking Results, Optimizing & Testing New Approaches

In this final module, we talk about the importance of keeping your marketing, tools and approach fresh - and strategies for doing just that! During the majority of this course we will have focused on making sure you have a strong baseline structure in place. In this final module, we look at strategies that will serve your business well into the future.


Still wondering if this course is for you?

We want to make sure that this course will be of benefit to you, so we have put together a few preview lessons that you can check out now for FREE! These lessons will give you a feel for the way the course and platform work, and for the type of content you can expect.

Access the free sneak peek of The Building Blocks for Sold Out Cooking Classes!

Your Instructor

Stephanie Redcross
Stephanie Redcross

Stephanie Redcross is the Managing Director of Vegan Mainstream, a unique marketing consulting company especially for vegan entrepreneurs and professionals. Since 2009 Stephanie has been developing tools, training and support for the brave individuals who are starting and running vegan businesses all over the world. She was well-equipped to do this, with more than 15 years of marketing experience with small businesses and Fortune 500 companies. Since then Stephanie has been a frequent speaker at vegfest, conferences and even her own bootcamp series. Through these types of engagements, and her day-to-day work with Vegan Mainstream, Stephanie inspires others to turn their vegan passion into successful businesses. Known for her impactful 1-on-1 consulting and business coaching services, Stephanie’s clients testify to the difference their work with Vegan Mainstream has made. In an effort to make her services available to more people, and practical for busy vegan entrepreneurs, in 2014 Stephanie started offering online and team-training programs.

This fun, interactive 7-part course will introduce solutions and techniques for any cooking instructor looking to make game-changing improvements in the way he/she sells their classes. It is delivered in a manageable way so that you can actually make the changes to your business as the course progresses, and see improvements week by week.

Class Curriculum

  Welcome: Getting Started
Available in days
days after you enroll

Frequently Asked Questions

What format is the course content delivered in?
Our course content includes a variety of formats, including online training videos, written materials, to-do lists and case studies.
When does the course start?
Students can enroll in the course at any time; it is designed for you to start and proceed at your own convenience.
How long do I have to complete the course?
The course will be available to you for the 12 months following your sign-up date in case you need a refresher or would like to revisit any of the training. If, after 12 months you still want more time, just email us and we will extend your access for another year for FREE!
What if I need more help, can I get some personalized advice?
This courses come with the a 30 minute consulting session with Stephanie Redcross West, Vegan Mainstream’s Managing Director and chief trainer. Once you purchase the course our team will work with you to schedule a time that is convenient for you and Stephanie. If you need additional sessions, you can always book a consult via our online tool https://consults.veganmainstream.com/
How is this course different from other business training courses I can find online?
We work with entrepreneurs who are looking to move the vegan movement forward through successful vegan business ventures. For that reason we look at the business world through a specialized lens, and are able to help people from this unique vantage point. We know there are plenty of business training platforms available online, but what we offer is expertise and experience specific to the vegan business world. We love the passion, determination and commitment of people who want to make this world a better place, and we think that’s a pretty amazing thing to support!
Can I get a refund if I’m not happy with the course?
Our goal is to help vegans succeed in business. If you sign up for this course and DON’T find that it helps you, just send us an email in the first 20 days to let us know why it didn’t work out, and we’d be happy to give you a full refund.

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